▷ Succeed in Your Online Business: 5 Golden Rules

I reveal to you the five golden rules for success in your online business, to follow step by step. You know, we’ve all gone through…hours of figuring out what’s wrong with our business. The impression is to do everything as we are told: read, train, apply marketing tips … but nothing helps, because your sales do not take off …

Have you started your entrepreneurial activity?

Do you find it difficult to find regular customers?

You do not know where to start?

Do you feel lost in all this free online content?

Moving from one shiny object to another?

Don’t know where to contact? How often ? what I say ?

Not sure to start with training and support over the course of several months and training online?

Your offer is not well defined yet?

However, you have the impression that you have tested everything, and you do everything well … but the results say the opposite.

  • creation of an Instagram account and regular posting of content;
  • create a blog or podcast;
  • surveys to get to know your audience better;
  • Training or support in online marketing, communication and copywriting;
  • Tons of books on productivity, content creation, and online selling.

But nothing helps… and you see the wage fund approaching.

The end of unemployment is fast approaching.

That moment when you need to quickly find Plan B.

This is why the Five Golden Rules will help you.

Take your time, don’t move on to step two until you have completed step one which is the most important…

And so on. By following these golden rules for a successful online business, you will see your sales boom.

let’s go ?

Online business succeeds

1 / Know your ideal customer by heart

This is the longest and most tedious step, but one that pays off big!

Be warned, knowing your ideal customer isn’t just an “ID”.

It is knowing his pains, his frustrations, his dreams, his desires, and the words he uses.

Knowing the ideal customer will allow you to know what content you want to put out, and on which channel you will be the person most able to solve their problem. So it is from you that he will buy your solution.

You have to actually get into your client’s head, find out what their typical day is, what keeps them awake, what they dream about (in secret), what their hopes are, what their ambitions are…

But what solutions did he actually test? Why didn’t it work? What more can you bring?

2/ A clear presentation of a successful online business

You must respond to a difficult, painful, urgent and recognized problem.

Your presentation should be clear to you and your audience.

You have to highlight the main benefit, but you also need to know how to remove objections from the title.

Shall I give you an example?

Three months to create, launch and sell online training without forgetting anything even if I started from scratch thanks to my fun and my genuine personal support.

In this example, I highlight three key benefits that address the real pain of my ideal client. I also de-object people who start from scratch.

sell online

3/ Create regular content with high added value

This allows you to prove your expertise, play on reciprocity bias and shore up your authority, but above all to make you visible to your ideal clients.

Remember: give before you receive. One of the rules of successful online business.

Content creation is my backbone. I swear by this. With my content, I make myself visible, inspire confidence and sell without expectation.

To create content, first ask what content your ideal customer consumes, who are their mentors, and who are they following?

To create great content, stand out from the competition while tackling the solution to their problem.

4 / Retaining the audience through the newsletter

The newsletter is the most powerful marketing tool.

Allow the following:

  • Connect with your audience (without going through social networks);
  • Sell ​​more with 4.2% conversion rate vs. 0.3% on Instagram;
  • Disconnect yourself from social networks.

The newsletter is part of a medium term strategy… At the same time, you do not intend to close it immediately?

Building a fan base takes time, but it will be your best investment in the medium term.

I put my hand to cut.

5/ Learn the powerful, sustainable and profitable skill of selling online

A skill you didn’t learn in school, even in business schools…the skill of selling…

At this point, you’re in a situation where you’re not selling, looking for your clients, spending your days prospecting, wasting time on exploration calls or speed training…

But when it comes time to talk about your show, to highlight the benefits of the program…it’s bugs…

In fact, how can you sell to potential clients if you haven’t learned how to sell?

Especially selling online has many advantages, the main one being selling only through the power of words, hiding behind your texts, sales page or newsletter.

The skill you lack is copywriting.

Use authorship or the art of persuasion and selling!

The power of words and human psychology.

This skill allows you to grab your audience’s attention and make them click the buy button

Your texts will be captivating, you will finally be read, you will be able to unite a community of fans behind you and your shows, and you will turn your readers into buyer ambassadors.

In your turn to play, identify the golden rules that you are missing out on. If necessary, take each rule step by step to move forward.

You will see results faster than you expected.

Leave a Comment