This high-level meeting is an opportunity to support political actors in developing The relationship between Morocco and the European Union and discuss the methods of making Economic and commercial partnership even more strongAnd He wears And For the holder of more added value and growth.
“This first trade dialogue between the EU and Morocco was an important step,” said Valdis Dombrovskis, European Commissioner for Trade, during his speech at the opening of this meeting. Today, the European Union and Morocco enjoy strong and well-established trade and economic relations: Bilateral trade in goods totaled more than 43 billion euros in 2021, which is the highest level ever, and we have a constant exchange of services. However, we can do much more, in particular to provide support The green and digital transformation of our economies”pointed out.
“EU companies and investors recognize Morocco’s potential. They are keen to strengthen their relationship, backed by strong legal and business frameworks. The Business Dialogue Today will facilitate these important discussions. From the point of view of the European Union, we are ready to discuss how to do this Free Trade Zone Updatefocusing specifically on how we can easy Additional and more sustainable foreign direct investment”added the Executive Vice President of the European Commission.
For his part, the president of the General Confederation of Moroccan Enterprises, Chakib Alj, insisted on “the necessity of this MUpdate of the Association Agreement between Morocco and the European Uniondating from 2000so that it can take into account Morocco’s progress and new economic realities, in particular those resulting from the Covid-19 epidemic and tensions in Eastern Europe, such as high prices for raw materials and freight.”
He also stressed the central role that the Moroccan and European private sector can play in strengthening the partnership between Morocco and the European Union and continuing to build a strong and resilient common neighbourhood.
Then Chakib Allj turned to the strategic priorities of Moroccan and European business leaders, namely: Better market accessThe green transitionThe value chain resilience and the european african developmentBefore insisting on the need for joint action.
For his part, the former president of the French Institutions Movement (MEDEF), Pierre Gataz, highlighted “the need to adapt the association agreement between the European Union and Morocco to the commercial realities of the countries of the region.” 21st century and business needs in important areas such asdigital economy. In the current context of heightened geopolitical risks, it is important for Europe to diversify its markets. Morocco is a natural partner.
Moreover, Minister of Industry and Trade, Riad Mazour, declared: “The Business Dialogue between Europe and Morocco is an opportunity to strengthen the very important trade relations between the two countries. Today is also an opportunity for Morocco to show its development over the past 20 years, which is impressive. Morocco has stepped in Exceptional steps.First thanks to the vision of His Majesty the King that God helps him.Then to the stability that has been ensured, the strategic visions, the enormous sacrifice that has been made to build a world-class infrastructure, and the strong sectoral visions and strategies that have begun to bear fruit and which have shown and proven that the concentration of Morocco today is capable of Facing all the challenges of the current era and responding to all crises and strategic issues in Morocco, but also in Europe and Africa. »
“Today, Morocco is a reliable and secure partner; a Attractive investment land for Europe, but not only, to all partners around the world who are deeply interested in Morocco. We have exposed this situation to our European partners by inviting them to speed up their investments with us, because if they do not do this, others will,” continued the minister.
The business dialogue between Morocco and the European Union was marked by a Discussion Share Bader EleiwaPresident of the International Committee of the General Confederation of Moroccan Enterprises (CGEM); Abir LemsefferPrincipal Coordinator of CGEM’s Relationships with European Institutions and Deputy Managing Director of Azura; Hakim MarrakchiChairman and CEO of Maghreb Industries; Mia Lahlou GiancarliCEO, Pharma 5; Edwin SlozmansVice President of EuroCham Morocco; Khaldoun BouassidaManaging Director and Head of North and West Africa at BASF Morocco; in the name of a LebaneseDirector of Marketing for North and West Africa at Nokia.
The exchanges made it possible to identify a number of challenges It was faced by economic actors in the context of investment and trade between Morocco and the European Union. The private sector has clearly expressed its desire not only to protect trade relations between Morocco and the European Union, but also to modernize them. Discussions also focused on Opportunities to seizeespecially in terms of terminology Innovation, digital and sustainability.
As a reminder, CGEM and the European Employers Association have accredited BusinessEurope, in last septembera Trade and Investment Modernization Agreement between Morocco and the European Union.
This agreement is based on eight corners : me’investmentme’Agreement on the Reduction of Non-tariff Barriers on Industrial Products, including the Agreement on Mutual Recognition of Regulations and StandardsThe Services And TransportationThe professional qualificationsThe customs mattersThe VSMEThe climate Business and the Food Safety.